It's quite amusing when an alleged communications professional lets his envy show so clearly:
Many of you write that I scored an own goal with my email. Okay, maybe one. But how many own goals are you scoring right now by picking up my buzzword "Toilet Walls of the Internet" in part indignantly, in part gleefully, spreading it in the sense of agenda setting? At Technorati.com, the search term was temporarily ranked 3rd!
Well, that's just the way it is - there are also others who can exploit a term. And in the blogs, the toilet wall is simply more popular than the you-are-German-language nonsense.
And about the alleged "apology" - sorry, but that is an apology that you can also read from politicians - meaningless, vague, and the only statement you can derive from it at best is a defiant "but I'm right!" Tja, Marketinghansel. Big mouth up front, but only a sensitive soul and no clue behind it.